Julie Leidel is a Roycroft Master Artisan inspired by The Arts & Crafts Movement (1880-1920), Art Nouveau Movement, and the National Park style of the 1930-40s. Julie's artwork evokes a feeling of yesteryear, and her passion is to create artwork that stirs up strong memories of time and place. Visit her online CAMEX24 Showroom & visit booth 525.
Julie creates custom, nostalgic artwork that represents your college. She leans into the history and beauty of your campus, incorporating a blend of its iconic architecture, natural surroundings and important landmarks. Students, parents, staff, and alumni will cherish this unique artistic legacy for years to come through a broad range of high-quality art prints and wholesale products.
Julie's mission is to offer creativity & collaboration to produce highly specialized, hand-painted original artwork that can be reproduced and incorporated into dozens of high-quality products that will support your merchandising goals. Strengthen your collegiate brand by working through her comprehensive process:
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If you have 15 minutes and want to dive in, fill out the Collaboration Survey below in which Julie will guide you through a series of thought-provoking questions to help ensure your artwork is a great selling success.
Julie offers a wide range of themes for your custom college artwork: - Historical Architecture - Campus Landmarks & Statues - Sports Stadiums & Activities - School Mottos - Individual Areas of Study - Student Life, Dormitories & Hangouts - Natural Landmarks, Peaks & Parks - Local Destination Travel - Surrounding Town & City Artwork - State Parks & State-specific Artwork - Motivational Quotes & Sayings - Student & Graduate Success Mottos - Alumni-focused Artwork Browse the catalog for existing artwork that can be ordered right away, and for more details on the custom artwork process. The Art Product Catalog has dozens of great products that can be ordered, but this is by no means an exhaustive list. If you can dream it up, Julie can find the right product out there for your artwork & bookshop. The sky is the limit on how we can partner together to create happy bookshop buyers.
A Little About the Artist: Julie Leidel has been painting for over 35 years. She works mostly with gouache, a medium that has been around since the 1700s. This highly pigmented, opaque, matte-finish paint provides an old world feel to her artwork. She works with very small brushes to create the sharp line and shape details that build the overall artwork. She was a graphic designer, illustrator, and art director for 18 years before changing careers to a full-time artist in 2013. Julie was accepted as a Roycroft Renaissance Artisan in 2016, and elevated to Master Roycroft Artisan in 2021. Her love of typography has followed her into the fine art world, and her artwork can incorporate a variety of different text and layouts for different products.
As an entrepreneur for over a decade, Julie has refined her business acumen and creative problem-solving skills through her love of fine art, commitment to her clients, and building her brand. Now she is ready to build yours, too. She's a one-stop shop for fine art needs, in-house design work & creativity, high-quality product procurement, excellent customer service & communication. Click here to read her full Artist Biography.